A Modernist's Reflection: Why Canadian Graphic Design from the Mid-Century (1960-1985) Still Matters with Blair Thomson.

Sunday, March 1, 2026, 3:00PM via Zoom.

From the Centennial symbol to the CBC ‘gem’ logo, Canada’s visual identity was forged during a period of optimism, experimentation, and modernist influence. Blair Thomson, founder of Canada Modern, guides you through the artefacts, designers, and creative ideas that defined mid-century Canada. Along the way, he shares insights from archival research, personal discoveries, and his work on the Design Canada documentary. Attendees will gain a new appreciation for the role of design in shaping both national culture and everyday experience, and why this philosophy still resonates today.

Not sure you can attend live? We've got you covered! A video recording of this presentation will be made available to all those who reserve/purchase tickets.

IMAGES: Logos from left to right:

Canadian Broadcasting Corporation/Société Radio-Canada, 1974; Designer: Burton Kramer; Studio: Burton Kramer & Associates.

Canadian National Railway, 1960; Designer: Allan Robb Fleming; Studio: Cooper & Beatty, James Valkus.

Centennial Symbol/Emblème du Centenaire,1965; Designer: Stuart Ash; Studio: Cooper & Beatty.

Bank of Montreal/Banque du Montréal, 1966;  Designer: Hans Kleefeld; Studio: Stewart & Morrison.

National Film Board of Canada/Office national du film du Canada, 1968; Designer: Georges Beaupré; Studio: National Film Board of Canada (in-house).

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